| __timestamp | Apple Inc. | Pure Storage, Inc. |
|---|---|---|
| Wednesday, January 1, 2014 | 112258000000 | 24129000 |
| Thursday, January 1, 2015 | 140089000000 | 77552000 |
| Friday, January 1, 2016 | 131376000000 | 167893000 |
| Sunday, January 1, 2017 | 141048000000 | 252279000 |
| Monday, January 1, 2018 | 163756000000 | 353781000 |
| Tuesday, January 1, 2019 | 161782000000 | 457528000 |
| Wednesday, January 1, 2020 | 169559000000 | 509886000 |
| Friday, January 1, 2021 | 212981000000 | 535255000 |
| Saturday, January 1, 2022 | 223546000000 | 708329000 |
| Sunday, January 1, 2023 | 214137000000 | 855788000 |
| Monday, January 1, 2024 | 210352000000 | 809430000 |
Cracking the code
In the ever-evolving tech industry, understanding the cost of revenue is crucial for assessing a company's financial health. Over the past decade, Apple Inc. and Pure Storage, Inc. have shown contrasting trajectories in their cost of revenue. From 2014 to 2024, Apple Inc. has seen a steady increase, peaking in 2022 with a 99% rise from 2014. This reflects Apple's robust growth and market dominance. In contrast, Pure Storage, Inc. started with a modest cost of revenue, but by 2023, it had surged by over 3,400%, highlighting its aggressive expansion strategy. While Apple's cost of revenue is significantly higher, Pure Storage's rapid growth rate is noteworthy. This comparison underscores the diverse strategies of tech giants in managing production costs and scaling operations.
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