| __timestamp | Advanced Micro Devices, Inc. | The Trade Desk, Inc. |
|---|---|---|
| Wednesday, January 1, 2014 | 599000000 | 23975000 |
| Thursday, January 1, 2015 | 482000000 | 40070000 |
| Friday, January 1, 2016 | 466000000 | 78219000 |
| Sunday, January 1, 2017 | 516000000 | 119825000 |
| Monday, January 1, 2018 | 562000000 | 171981000 |
| Tuesday, January 1, 2019 | 750000000 | 275930000 |
| Wednesday, January 1, 2020 | 995000000 | 346359000 |
| Friday, January 1, 2021 | 1448000000 | 623959000 |
| Saturday, January 1, 2022 | 2336000000 | 863142000 |
| Sunday, January 1, 2023 | 2352000000 | 968248000 |
| Monday, January 1, 2024 | 2783000000 | 1082333000 |
Cracking the code
Over the past decade, Advanced Micro Devices, Inc. (AMD) and The Trade Desk, Inc. (TTD) have showcased intriguing trends in their Selling, General, and Administrative (SG&A) expenses. From 2014 to 2023, AMD's SG&A expenses surged by nearly 293%, reflecting its aggressive growth and market expansion strategies. In contrast, The Trade Desk experienced a staggering 3,937% increase, underscoring its rapid ascent in the digital advertising space.
In 2014, AMD's SG&A expenses were approximately 25 times higher than The Trade Desk's. However, by 2023, this gap narrowed significantly, with AMD's expenses only about 2.4 times higher. This shift highlights The Trade Desk's remarkable growth trajectory. Both companies have shown resilience and adaptability, navigating the ever-evolving tech landscape with strategic investments in their operational frameworks.
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