Cost of Revenue: A Tale of Two Giants

In the ever-evolving landscape of technology, Apple Inc. and Block, Inc. (formerly Square) have carved distinct paths. From 2014 to 2023, Apple's cost of revenue surged by approximately 90%, reflecting its expanding product line and global reach. In contrast, Block, Inc. experienced a staggering increase of over 2,000% in the same period, underscoring its rapid growth in the digital payment sector.

Key Insights

• Apple Inc.: The tech giant's cost of revenue peaked in 2022, reaching nearly double its 2014 figure, driven by innovations and market expansion.
• Block, Inc.: Despite a smaller base, Block's cost of revenue grew exponentially, highlighting its aggressive market penetration.

While Apple's data for 2024 is available, Block's is notably absent, leaving room for speculation on its future trajectory. This comparison offers a fascinating glimpse into the strategic maneuvers of two industry leaders.