Cost of Revenue: A Tale of Two Companies

Masco Corporation vs Rentokil Initial plc

In the ever-evolving landscape of global business, understanding cost trends is crucial for investors and analysts alike. This article delves into the cost of revenue trends for Masco Corporation and Rentokil Initial plc from 2014 to 2023.

Masco Corporation, a leader in home improvement and building products, saw its cost of revenue fluctuate over the years. Starting at a peak in 2014, it experienced a 29% decline by 2019, before rebounding to a 19% increase by 2022. Meanwhile, Rentokil Initial plc, a global pest control and hygiene services provider, demonstrated a remarkable growth trajectory. From a modest base in 2014, its cost of revenue surged by over 800% by 2022, reflecting its aggressive expansion strategy.

These trends highlight the contrasting business models and market dynamics of these two industry giants, offering valuable insights for stakeholders.