Selling, General, and Administrative Costs: Microsoft Corporation vs Cognizant Technology Solutions Corporation

A Comparative Analysis of SG&A Expenses: Microsoft vs. Cognizant

In the ever-evolving tech industry, understanding the financial strategies of giants like Microsoft and Cognizant Technology Solutions is crucial. Over the past decade, from 2014 to 2023, Microsoft's Selling, General, and Administrative (SG&A) expenses have consistently outpaced those of Cognizant. In 2023, Microsoft's SG&A expenses reached approximately $30 billion, marking a 48% increase from 2014. In contrast, Cognizant's expenses grew by about 60% over the same period, peaking at $3.5 billion in 2021 before slightly declining.

This trend highlights Microsoft's aggressive investment in administrative and sales functions, possibly reflecting its expansive global operations and diverse product lines. Meanwhile, Cognizant's steady growth in SG&A expenses suggests a more measured approach, aligning with its focus on consulting and IT services. Notably, the data for 2024 shows a gap for Cognizant, indicating potential shifts in financial strategy or reporting.