| __timestamp | Cognizant Technology Solutions Corporation | Texas Instruments Incorporated |
|---|---|---|
| Wednesday, January 1, 2014 | 2037021000 | 1843000000 |
| Thursday, January 1, 2015 | 2508600000 | 1748000000 |
| Friday, January 1, 2016 | 2731000000 | 1767000000 |
| Sunday, January 1, 2017 | 2769000000 | 1694000000 |
| Monday, January 1, 2018 | 3026000000 | 1684000000 |
| Tuesday, January 1, 2019 | 2972000000 | 1645000000 |
| Wednesday, January 1, 2020 | 3100000000 | 1623000000 |
| Friday, January 1, 2021 | 3503000000 | 1666000000 |
| Saturday, January 1, 2022 | 3443000000 | 1704000000 |
| Sunday, January 1, 2023 | 3252000000 | 1825000000 |
| Monday, January 1, 2024 | 3223000000 | 1794000000 |
Unlocking the unknown
In the competitive landscape of technology giants, managing Selling, General, and Administrative (SG&A) expenses is crucial for maintaining profitability. Over the past decade, Texas Instruments Incorporated (TXN) and Cognizant Technology Solutions Corporation (CTSH) have demonstrated contrasting approaches to SG&A management. From 2014 to 2023, Cognizant's SG&A expenses have seen a steady increase, peaking at approximately $3.5 billion in 2021, before slightly declining to $3.25 billion in 2023. In contrast, Texas Instruments has maintained a more consistent control over its SG&A costs, with expenses fluctuating around $1.7 billion, showing a modest increase to $1.83 billion in 2023. This suggests that Texas Instruments has been more effective in managing its SG&A costs, maintaining a lower and more stable expense ratio compared to Cognizant. However, the absence of data for Cognizant in 2024 leaves room for speculation on future trends.
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