A Side-by-Side Analysis of EBITDA: Apple Inc. and Microsoft Corporation

A Decade of EBITDA Growth: Apple vs. Microsoft

In the ever-evolving tech landscape, Apple Inc. and Microsoft Corporation have consistently demonstrated financial prowess. From 2014 to 2024, both giants have shown remarkable growth in EBITDA, a key indicator of operational profitability. Apple started the decade with an EBITDA of approximately $60 billion, surging to over $134 billion by 2024, marking a growth of more than 120%. Meanwhile, Microsoft, which began with a more modest $33 billion, has seen its EBITDA quadruple, reaching $133 billion in the same period.

This side-by-side analysis reveals that while Apple maintained a steady lead, Microsoft's aggressive growth strategy has nearly closed the gap. The data highlights a pivotal shift around 2020, where both companies experienced significant EBITDA increases, reflecting their adaptability and resilience in a rapidly changing market. As we look to the future, these trends suggest a continued rivalry that will shape the tech industry for years to come.