Comparing SG&A Expenses: Broadcom Inc. vs ServiceNow, Inc. Trends and Insights

A Tale of Two Giants: Broadcom Inc. vs ServiceNow, Inc.

In the ever-evolving tech landscape, understanding the financial dynamics of industry leaders is crucial. This analysis delves into the Selling, General, and Administrative (SG&A) expenses of Broadcom Inc. and ServiceNow, Inc. from 2014 to 2023. Over this decade, ServiceNow's SG&A expenses surged by approximately 850%, reflecting its aggressive growth strategy and market expansion. In contrast, Broadcom's expenses grew by about 290%, indicating a more measured approach. Notably, in 2023, ServiceNow's SG&A expenses were nearly 2.6 times higher than Broadcom's, highlighting its significant investment in scaling operations. However, Broadcom's 2024 data shows a dramatic increase, suggesting a strategic pivot. Missing data for ServiceNow in 2024 leaves room for speculation. This financial narrative underscores the contrasting strategies of these tech titans, offering insights into their operational priorities and market positioning.