| __timestamp | ServiceNow, Inc. | Shopify Inc. |
|---|---|---|
| Wednesday, January 1, 2014 | 437364000 | 57495000 |
| Thursday, January 1, 2015 | 625043000 | 89105000 |
| Friday, January 1, 2016 | 859400000 | 172324000 |
| Sunday, January 1, 2017 | 1157150000 | 293413000 |
| Monday, January 1, 2018 | 1499083000 | 457513000 |
| Tuesday, January 1, 2019 | 1873300000 | 651775000 |
| Wednesday, January 1, 2020 | 2309181000 | 847391000 |
| Friday, January 1, 2021 | 2889000000 | 1276401000 |
| Saturday, January 1, 2022 | 3549000000 | 1938255000 |
| Sunday, January 1, 2023 | 4164000000 | 1711000000 |
| Monday, January 1, 2024 | 4790000000 | 1796000000 |
In pursuit of knowledge
In the dynamic world of tech, ServiceNow, Inc. and Shopify Inc. have emerged as leaders, each with unique growth trajectories. Over the past decade, ServiceNow's Selling, General, and Administrative (SG&A) expenses have surged by over 1,000%, reflecting its aggressive expansion and investment in operational capabilities. In contrast, Shopify's SG&A expenses have grown by approximately 2,900%, underscoring its rapid scaling and market penetration.
From 2014 to 2023, ServiceNow consistently increased its SG&A expenses, peaking in 2023 with a 20% rise from the previous year. Shopify, however, saw its highest SG&A expenses in 2022, with a notable 52% increase from 2021, before a slight decline in 2023. This divergence highlights differing strategic focuses: ServiceNow's steady growth versus Shopify's rapid expansion and subsequent stabilization. Missing data for 2024 suggests ongoing strategic adjustments.
These trends offer a window into the strategic priorities of two tech giants, each navigating the competitive landscape with distinct approaches.
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