ServiceNow, Inc. and Texas Instruments Incorporated: SG&A Spending Patterns Compared

SG&A Spending Patterns: A Tale of Two Giants

In the ever-evolving landscape of technology, ServiceNow, Inc. and Texas Instruments Incorporated have showcased distinct trajectories in their Selling, General, and Administrative (SG&A) expenses over the past decade. From 2014 to 2024, ServiceNow's SG&A expenses have surged by over 1,000%, reflecting its aggressive growth strategy and expansion efforts. In contrast, Texas Instruments has maintained a more stable SG&A spending pattern, with only a modest increase of around 10% during the same period.

This divergence highlights the contrasting business models of these two tech titans. ServiceNow's rapid increase in SG&A spending underscores its commitment to scaling operations and capturing market share, while Texas Instruments' steady approach suggests a focus on efficiency and sustained profitability. As we look to the future, these spending patterns may offer insights into each company's strategic priorities and potential market positioning.