Professional EBITDA Benchmarking: SAP SE vs Applied Materials, Inc.

Professional EBITDA Benchmarking: SAP SE vs Applied Materials, Inc.

In the ever-evolving landscape of global technology giants, SAP SE and Applied Materials, Inc. have consistently demonstrated their prowess. From 2014 to 2023, SAP SE maintained a steady EBITDA growth, peaking in 2020 with a 43% increase from 2014. However, Applied Materials, Inc. showcased a more dynamic trajectory, with a remarkable 325% surge in EBITDA over the same period, reaching its zenith in 2024. This stark contrast highlights Applied Materials' aggressive growth strategy, outpacing SAP SE's more stable approach. Notably, 2020 marked a pivotal year for both companies, with SAP SE achieving its highest EBITDA, while Applied Materials began its rapid ascent. The data for 2024 reveals a gap for SAP SE, indicating potential challenges or strategic shifts. As these industry leaders continue to innovate, their financial performances offer valuable insights into their strategic directions and market positions.