Selling, General, and Administrative Costs: Applied Materials, Inc. vs Splunk Inc.

A Decade of SG&A Trends: Applied Materials, Inc. vs. Splunk Inc.

In the ever-evolving landscape of technology, understanding the financial strategies of industry leaders is crucial. Over the past decade, from 2014 to 2024, Applied Materials, Inc. and Splunk Inc. have demonstrated distinct approaches to managing their Selling, General, and Administrative (SG&A) expenses. Applied Materials, Inc. has seen a steady increase in SG&A costs, rising by approximately 102% from 2014 to 2024. In contrast, Splunk Inc. experienced a more dramatic surge, with expenses growing nearly 670% over the same period. This divergence highlights the contrasting growth strategies of these tech giants. While Applied Materials, Inc. has maintained a more conservative approach, Splunk Inc.'s aggressive expansion is evident in its escalating costs. As we look to the future, these trends offer valuable insights into the operational priorities and market positioning of these influential companies.