Breaking Down SG&A Expenses: Apple Inc. vs Fiserv, Inc.

A Tale of Two Giants: Apple Inc. vs. Fiserv, Inc.

In the ever-evolving landscape of corporate finance, understanding the nuances of Selling, General, and Administrative (SG&A) expenses is crucial. Over the past decade, Apple Inc. and Fiserv, Inc. have showcased contrasting trajectories in their SG&A expenditures. From 2014 to 2023, Apple Inc. has seen a consistent rise, with expenses growing by approximately 117%, peaking in 2024. This reflects Apple's expansive growth and strategic investments in innovation and marketing.

Conversely, Fiserv, Inc. has experienced a more modest increase of around 575% from 2014 to 2023, highlighting its steady yet impactful presence in the financial services sector. Notably, data for 2024 is missing for Fiserv, indicating potential shifts or strategic changes. This comparison not only underscores the diverse strategies of these industry leaders but also offers insights into their financial health and market positioning.