Research and Development Expenses Breakdown: ServiceNow, Inc. vs Zebra Technologies Corporation

A Decade of Innovation: ServiceNow vs. Zebra Technologies

In the ever-evolving tech landscape, research and development (R&D) expenses are a key indicator of a company's commitment to innovation. Over the past decade, ServiceNow, Inc. has demonstrated a remarkable growth trajectory in R&D spending, increasing from approximately $148 million in 2014 to an impressive $2.5 billion in 2024. This represents a staggering 1,600% increase, underscoring ServiceNow's dedication to staying at the forefront of technological advancements.

In contrast, Zebra Technologies Corporation has maintained a more stable R&D investment, with expenses hovering around $570 million in recent years. While Zebra's growth is more modest, it reflects a consistent strategy focused on steady innovation.

The data highlights a significant divergence in R&D strategies between these two tech giants, with ServiceNow aggressively expanding its innovation budget, while Zebra opts for a more measured approach. This comparison offers valuable insights into how different companies prioritize and allocate resources for future growth.