Who Prioritizes Innovation? R&D Spending Compared for ServiceNow, Inc. and VeriSign, Inc.

Innovation in Focus: A Tale of Two Companies

In the ever-evolving tech landscape, innovation is the lifeblood of success. ServiceNow, Inc. and VeriSign, Inc. offer a compelling study in contrasts when it comes to research and development (R&D) spending. Over the past decade, ServiceNow has consistently ramped up its R&D investments, growing from approximately $148 million in 2014 to an impressive $2.5 billion in 2024. This represents a staggering increase of over 1,600%, underscoring their commitment to innovation and growth.

In contrast, VeriSign's R&D spending has remained relatively stable, with a modest increase from around $68 million in 2014 to $91 million in 2023. This steady approach reflects a different strategic focus, perhaps prioritizing stability over rapid innovation. The data highlights how ServiceNow's aggressive investment in R&D has positioned it as a leader in technological advancement, while VeriSign maintains a more conservative path.