ServiceNow, Inc. or Cognizant Technology Solutions Corporation: Who Manages SG&A Costs Better?

Who Manages SG&A Costs Better: ServiceNow or Cognizant?

In the ever-evolving tech industry, managing Selling, General, and Administrative (SG&A) expenses is crucial for maintaining profitability. From 2014 to 2023, Cognizant Technology Solutions Corporation and ServiceNow, Inc. have shown distinct trends in their SG&A management. Cognizant's SG&A expenses have grown by approximately 60% over this period, peaking in 2021. Meanwhile, ServiceNow's expenses have surged by over 850%, reflecting its rapid expansion and aggressive market strategies. Notably, in 2023, ServiceNow's SG&A expenses surpassed Cognizant's for the first time, indicating a shift in cost management dynamics. While Cognizant has maintained a relatively stable expense growth, ServiceNow's exponential increase suggests a focus on scaling operations. As we look to 2024, with some data missing, the question remains: will ServiceNow continue its upward trajectory, or will Cognizant reclaim its cost management edge?