Breaking Down SG&A Expenses: Zebra Technologies Corporation vs Guidewire Software, Inc.

A Comparative Analysis of SG&A Expenses: Zebra Technologies vs. Guidewire Software

In the ever-evolving landscape of technology, understanding the financial dynamics of industry leaders is crucial. This analysis delves into the Selling, General, and Administrative (SG&A) expenses of Zebra Technologies Corporation and Guidewire Software, Inc. over the past decade. From 2014 to 2023, Zebra Technologies consistently outpaced Guidewire in SG&A spending, peaking at nearly $982 million in 2022. This represents a staggering 180% increase from their 2014 figures. In contrast, Guidewire's SG&A expenses grew by approximately 244% over the same period, reaching $366 million in 2024. Notably, Zebra's expenses saw a dip in 2023, while Guidewire continued its upward trajectory. This trend highlights Zebra's strategic cost management and Guidewire's aggressive growth strategy. Missing data for Zebra in 2024 suggests a potential shift in financial strategy or reporting. As these companies navigate the competitive tech landscape, their SG&A trends offer valuable insights into their operational priorities.