Operational Costs Compared: SG&A Analysis of Applied Materials, Inc. and HubSpot, Inc.

A Decade of SG&A: Applied Materials vs. HubSpot

In the ever-evolving landscape of technology, operational efficiency is paramount. Over the past decade, Applied Materials, Inc. and HubSpot, Inc. have showcased contrasting trajectories in their Selling, General, and Administrative (SG&A) expenses. From 2014 to 2023, Applied Materials saw a steady increase in SG&A, peaking at approximately 1.8 billion in 2023, marking a 100% rise from 2014. In contrast, HubSpot's SG&A expenses surged by over 1,200% during the same period, reaching around 1.3 billion in 2023. This stark difference highlights HubSpot's aggressive growth strategy compared to Applied Materials' more measured approach. Notably, data for 2024 is incomplete, leaving room for speculation on future trends. As these companies continue to innovate, their operational cost strategies will be crucial in maintaining competitive edges in their respective markets.