SG&A Cost Management: ServiceNow vs. AMD

In the competitive landscape of technology giants, managing Selling, General, and Administrative (SG&A) expenses is crucial for maintaining profitability. ServiceNow, Inc. and Advanced Micro Devices, Inc. (AMD) have shown distinct trends in their SG&A expenses over the past decade. From 2014 to 2023, ServiceNow's SG&A costs surged by approximately 850%, reflecting its rapid expansion and investment in growth. In contrast, AMD's expenses increased by about 290%, indicating a more measured approach.

A Decade of Financial Strategy

ServiceNow's aggressive spending aligns with its strategy to capture market share, while AMD's steadier increase suggests a focus on operational efficiency. Notably, in 2023, ServiceNow's SG&A expenses were nearly double those of AMD, highlighting differing priorities. However, the data for 2024 is incomplete, leaving room for speculation on future trends. This analysis underscores the importance of strategic financial management in the tech industry.