__timestamp | Apple Inc. | Fortive Corporation |
---|---|---|
Wednesday, January 1, 2014 | 11993000000 | 1416300000 |
Thursday, January 1, 2015 | 14329000000 | 1347900000 |
Friday, January 1, 2016 | 14194000000 | 1402000000 |
Sunday, January 1, 2017 | 15261000000 | 1537600000 |
Monday, January 1, 2018 | 16705000000 | 1728600000 |
Tuesday, January 1, 2019 | 18245000000 | 2219500000 |
Wednesday, January 1, 2020 | 19916000000 | 1748400000 |
Friday, January 1, 2021 | 21973000000 | 1839500000 |
Saturday, January 1, 2022 | 25094000000 | 1956600000 |
Sunday, January 1, 2023 | 24932000000 | 2062600000 |
Monday, January 1, 2024 | 26097000000 | 2173500000 |
In pursuit of knowledge
In the ever-evolving landscape of corporate finance, understanding cost management is crucial. Over the past decade, Apple Inc. and Fortive Corporation have demonstrated distinct trajectories in their Selling, General, and Administrative (SG&A) expenses. From 2014 to 2023, Apple Inc. saw a remarkable 117% increase in SG&A expenses, peaking at approximately $26 billion in 2023. This growth reflects Apple's strategic investments in marketing and administrative capabilities to maintain its market dominance. In contrast, Fortive Corporation's SG&A expenses grew by 46% over the same period, reaching around $2.1 billion in 2023. This steady increase underscores Fortive's focus on operational efficiency and cost control. Notably, data for 2024 is incomplete, highlighting the dynamic nature of financial forecasting. As businesses navigate the complexities of cost management, these insights offer valuable lessons in balancing growth and efficiency.
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