Apple Inc. or Keysight Technologies, Inc.: Who Manages SG&A Costs Better?

A Tale of Two Giants: Apple Inc. vs. Keysight Technologies, Inc.

In the ever-evolving landscape of technology, managing operational costs is crucial for sustained growth and profitability. This analysis delves into the Selling, General, and Administrative (SG&A) expenses of two industry titans: Apple Inc. and Keysight Technologies, Inc., from 2014 to 2024.

Apple, a global leader in consumer electronics, has seen its SG&A expenses grow by approximately 117% over the decade, reflecting its expansive market reach and operational scale. In contrast, Keysight Technologies, a key player in electronic measurement solutions, has maintained a more modest increase of around 77% in the same period.

While Apple's expenses are significantly higher, the growth rate comparison reveals Keysight's efficient cost management strategy. This insight underscores the importance of strategic financial planning in navigating the competitive tech industry.