Ship features. ngram turns them into launches.

Every product update deserves more than a changelog. ngram turns your releases into videos, social posts, blog content, help center updates, sales materials, and customer-ready communication.

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Choose based on how often your team ships.

Monthly launches for a few important updates, weekly launches for teams shipping every week, and continuous launches for companies shipping across multiple squads.

Monthly Launches

For product teams shipping a few meaningful updates each month.

Starting at

$2,400/month

Scoped by product update volume, channels, and launch rhythm.

  • Product updates: 3/month
  • Launch video: Demo or launch video for each update
  • Social package: Short teaser, post copy, and 2 images per update
  • Written assets: Blog or changelog draft, help center draft, and customer email copy
  • Sales/CS: Briefing blurb for each update
  • Workspace: 1 brand workspace and up to 5 users
  • Planning: Monthly planning call
  • Turnaround: 3-5 business day first draft
Best for
  • Founder-led SaaS teams
  • Early PMM teams
  • Product teams without video or design support
  • Teams shipping 2-3 meaningful updates per month
Most fast-moving teams start here

Weekly Launches

For fast-moving teams that need every week's releases turned into customer and GTM-ready communication.

Starting at

$3,600/month

Scoped by product update volume, channels, and launch rhythm.

  • Product updates: 8/month
  • Everything in Monthly: Plus channel variants for customer-facing and GTM teams
  • Video variants: Customer-facing and Sales/CS video variants
  • Social package: Short clips, post copy, images, and carousel assets
  • Written assets: Blog/changelog post, help center update, and customer email per update
  • Enablement: Sales note or slide plus internal GTM briefing
  • Workspace: 2 brand workspaces and up to 15 users
  • Planning: Weekly planning call, hosted links, basic analytics, and priority turnaround
Best for
  • AI startups
  • Devtools companies
  • PLG SaaS teams
  • PMM teams with weekly changelogs
  • Teams where sales and support constantly ask what changed

Continuous Launches

For companies shipping continuously across multiple squads, products, and GTM teams.

Starting at

$6,000/month

Scoped by product update volume, channels, and launch rhythm.

  • Product updates: 15-20/month
  • Everything in Weekly: Plus multi-squad launch operations
  • Launch calendar: Multi-squad calendar across products and GTM teams
  • Messaging: Multi-persona messaging and product demo variants
  • Libraries: Help center queue, sales enablement library, and customer education assets
  • Localization: Localization support for priority launches
  • Workspace: Up to 5 workspaces and up to 40 users
  • Strategy: Dedicated product communication strategist and 24-48 hour comms plan for priority launches
Best for
  • Multi-product SaaS companies
  • Scaleups
  • Larger product orgs
  • AI companies shipping constantly
  • Teams where product, sales, support, and CS all need updated materials

Compare launch programs

Each program maps feature launches into the video, image, and update assets your GTM teams need every month.

Product updates/month
8
Launch rhythm
Launch every week
Video
Launch/demo + customer and Sales/CS variants
Social
Short clips, images, and carousels
Blog/changelog
Post per update
Help center
Update per release
Sales/CS
Enablement note, slide, or video
Customer email
Announcement copy
Internal GTM
Internal GTM briefing
Planning cadence
Weekly
First draft
Priority turnaround
Users
Up to 15
Brand workspaces
2
Analytics
Basic engagement analytics
Localization
Available
SSO/SAML
Approval and rollover
The unit of value

What counts as one product update?

One shipped feature, integration, workflow, improvement, launch, or announcement with one core message. A different feature, campaign, or audience that needs new messaging counts as another update.

Input examples

  • Feature release notes
  • Demo recording
  • Customer story
  • Help article
  • Sales deck
  • Blog draft

What each update becomes

Feature videoDemo videoLinkedIn cutdownsSales outreach clipsBlog visualsCustomer email assetsThumbnailsCarousels

Every product update deserves more than a changelog.

Pricing by buyer

Individuals vs Businesses

Individuals buy credits for creating videos. Businesses buy launch-ready product communication across video, social, blog/changelog, help center, sales, and customer channels.

For Individuals
  • Self-serve creator plans
  • Credit and minute-oriented
  • Individual video creation
  • Checkout-based
  • Lightweight workflows
  • Usage-focused
  • Creator tools
For Businesses
  • Enterprise launch programs
  • Product-update oriented
  • Team production systems
  • Scoped with your GTM team
  • Social, sales, blog, and CS workflows
  • Channel output-focused
  • Enterprise launch system
See individual plans
The shift

Why business launch pricing exists

Traditional AI tools meter what they use. ngram scopes the finished product communication your business actually ships.

Traditional AI tools charge for

  • Seats
  • Credits
  • Minutes
  • Exports

ngram charges for

  • Approved output
  • Product updates
  • Channel workflows
  • Image and video assets
  • Customer education systems
  • Enablement systems

Built for enterprise teams

Security, governance, collaboration, and analytics - included where you need them.

Security & Identity

  • SSO
  • SAML
  • SCIM provisioning
  • Role-based permissions
  • Admin controls
  • Team workspaces

Governance

  • Approval workflows
  • Legal review flows
  • Brand governance
  • Version history
  • Asset approvals
  • Locked approved templates

Collaboration

  • Unlimited reviewers
  • Internal comments
  • Shared workspaces
  • Review links
  • Stakeholder approvals

Localization

  • Multi-language video variants
  • Translation workflows
  • Localized captions
  • Regional asset variations

Analytics

  • Watch analytics
  • Completion analytics
  • Drop-off insights
  • Variant performance
  • Hosted video pages

Asset Generation

  • Launch video
  • Demo video
  • Social cutdowns
  • Thumbnails
  • Captions
  • Carousels
  • Decks
  • GIFs
  • Sales versions
  • Customer-safe versions
  • Internal versions

Bring your team. We price by shipped updates, not by seats.

Your business already has the material.

Release notes, docs, product recordings, support articles, sales decks, and customer stories become launch kits across video, social, blog/changelog, help center, sales, and customer communication.

Process

How revisions work

  1. Step 1

    Three creative directions

    We deliver three distinct creative directions per qualified product update.

  2. Step 2

    You select one

    Pick the direction that fits the business message.

  3. Step 3

    Three revision rounds

    Up to three rounds of revisions on the selected direction.

  4. Step 4

    Variants from approved

    Variants and supporting assets generated from the approved direction.

New concept after approval = a new product update.

No wasted launches. No wasted quota.

Your team ships fast. ngram makes sure each update is clearly communicated.

For every qualified product update, ngram creates a launch-ready kit across the channels included in your plan. If the selected direction is not usable, we revise it. If we cannot make it usable, it does not count against your monthly update limit.

You are buying finished product communication, not AI attempts.

Output guarantee

Every qualified product update becomes a launch-ready kit. If not, it does not count against the plan.

Usability guarantee

If the selected direction is not usable, we revise it. You are not paying for unusable AI drafts.

Channel coverage guarantee

Every launch kit covers the channels included in your plan: video, social, blog/changelog, help center, Sales/CS, and customer communication.

Rollover guarantee

Unused or incomplete updates roll over, so your team does not lose capacity because timing slipped.